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How Countingup became the UK’s #1 small business banking and accounting app

Time is money in business, and if you are wasting precious hours on old fashioned processes and unnecessary admin, something’s got to change.

We make running your small business simple and more enjoyable. By having your banking and accounting all in one place, you get to focus more on growing your business or having the lifestyle you want.

Reclaiming all that lost time is why over 11,000 startups, freelancers, sole traders and limited companies choose Countingup to run their business.

Founded through frustration

In the nine years spent building cloud accounting software Clear Books plc, our Chartered Accountant founder Tim Fouracre saw small businesses losing so much time with inefficient banking and accounting systems.

He daydreamed about a new category of business app that would help entrepreneurs simplify, automate, and save time and money. An ambitious vision that was neither banking, nor accounting, but both. And better.

They said it was crazy

Tim shared his idea with some industry folk, but they said it was a crazy idea to combine two long established services into one. “What’s the point?” they asked. “Why wouldn’t I just use Barclays and Xero?”

They said it would be impossible to compete on two fronts with the well-established business systems. “Better to choose less competitive industries,” they suggested.

Defeated, but not beaten

Undeterred, Tim asked old Computer Science classmate Mike Moate if he’d like to get involved. Mike had worked at Accenture and Oliver Wyman since the two studied at Farnborough Sixth Form College 20 years earlier.

“Great idea!” came back Mike’s nod of approval. “My wife’s a freelancer and this is just what she needs.” With the pair both believing small businesses wanted a banking and accounting app, they quit their jobs and got to work.

The team takes shape

Mike roped in Dave, a housemate from his days at Imperial College. Dave then roped in Rob, a colleague at a previous company. That made 5 (including Mike’s wife) who believed in the idea.

A month passed, but our world class development team did’t have any money. But finally, and thankfully, after many meetings we found a small group of investors who shared our crazy vision. And Countingup was born. This was September 2017.

A flurry of firsts

It wasn’t long until we became the UK’s fastest growing banking and accounting app, and our one core value: “To get stuff done with excellent results” has led to some pretty excellent results…

The future is bright

We’re determined to reach our goal of providing a financial platform for 1 million small businesses, and we’re proud that our vision is being backed by the likes of Frontline Ventures, Forward Partners and JamJar Investments.

Frequently Asked Questions

View our FAQs for help with any account questions you have about joining Countingup, the Countingup card or sending and receiving payments.

Joining Countingup

© Counting Ltd trading as Countingup. Company number 10729748. Registered Office 20-22 Wenlock Road, London, N1 7GU.

Counting Ltd designs and operates the Countingup website and app. The Countingup business current account is an e-money account provided by Prepay Solutions (PPS), a trading name of Prepay Technologies Ltd which is an electronic money institution authorised by the Financial Conduct Authority under the Electronic Money Regulations 2011 (FRN 900010) for the issuing of electronic money. PPS holds an amount equivalent to the money in Countingup current accounts in a safeguarding account with Barclays Bank PLC which gives customers protection against PPS’ insolvency. The Countingup Mastercard is issued by PrePay Technologies Limited pursuant to a licence by Mastercard International.